Introduction

In the world of confectionery, some brands quietly grow over time, while others take the world by storm. BUBS GODIS, the iconic Swedish candy, falls firmly into the latter category. With its unique flavours, chewy textures, and vegan-friendly recipes, BUBS GODIS has captured the hearts (and taste buds) of candy enthusiasts across the globe. But what sparked its meteoric rise to fame, and why is it now one of the most in-demand candies worldwide—including right here in Australia?

The Secret to Viral Success

At the heart of BUBS GODIS’ global popularity is its unwavering dedication to quality and creativity. Hailing from Sweden, where tradition meets innovation, BUBS creates candy that’s not only delicious but also thoughtfully made. Their signature Sour Skulls, with their perfect balance of tangy and sweet, have become a must-try for anyone seeking a bold candy experience.

Social media played a pivotal role in BUBS GODIS’ viral rise. Videos of people sampling the candy’s distinctive shapes, colors, and flavors have flooded platforms like TikTok and Instagram. The brand’s instantly recognizable skulls, hearts, and gummy classics became a symbol of fun, sparking curiosity among candy lovers everywhere.

From Sweden to the World

As word spread, BUBS GODIS found itself in high demand far beyond Scandinavia. With its vegan-friendly recipes and allergen-conscious approach, it quickly appealed to a global audience searching for indulgent treats that don’t compromise dietary needs.

Retailers across Europe and North America scrambled to stock their shelves with BUBS’ signature products, leading to sell-outs and waiting lists. Meanwhile, fans across Asia and the Middle East began clamouring for a taste of Sweden’s most famous candy.

The BUBS Craze Hits Australia

Now, Australia has joined the BUBS GODIS movement, and candy lovers couldn’t be happier. Perth Pick N Mix is proud to bring the excitement of BUBS to Australian shores, introducing a new wave of confectionery fun. From the classic Sour Skulls to other gummy delights, our exclusive range of BUBS candies is now available to satisfy your cravings.

With its viral fame showing no signs of slowing, BUBS GODIS is more than just a candy—it’s a global phenomenon. Whether you’re trying it for the first time or stocking up on your favourite treats, there’s never been a better time to indulge in the magic of BUBS.

Get Yours Today!

Don’t miss out on the craze. Visit Perth Pick N Mix to explore our full range of BUBS GODIS and see what the world is buzzing about. From vibrant flavors to unforgettable textures, these Swedish sweets are guaranteed to brighten your day.

Discover the hype. Taste the difference. Welcome to BUBS.

Introduction

Swedish candy, or “svensk godis,” has captured the hearts (and taste buds) of candy lovers worldwide, becoming a viral sensation in recent years. But how did this Scandinavian treat become such a global phenomenon, and why do people keep coming back for more?

The Viral Rise of Swedish Candy

Swedish candy went viral thanks to social media platforms like TikTok and Instagram, where influencers and foodies showcased the colourful, unique, and irresistibly chewy treats. Videos of people sampling Swedish sour gummies, salty liquorice (salmiak), and vibrant marshmallow-like sweets sparked intrigue. The excitement wasn’t just about the taste—it was the experience. From sour surprises to subtle sweetness, Swedish candy offers a flavour adventure that stands apart from traditional confectionery.

Its popularity quickly spread beyond Sweden, gaining fans in countries like the United States, Australia, the UK, and throughout Europe. Food enthusiasts and adventurous snackers sought out these unique treats, fuelling demand across continents.

The Supply Chain Struggles Behind the Craze

As Swedish candy became a global hit, supply chains struggled to keep up. The sudden demand led to shortages, especially in regions where Swedish candy was previously a niche product. Shipping delays, rising freight costs, and limited production capacity exacerbated the problem, creating a scarcity that only increased its desirability.

In some cases, retailers faced long wait times to restock their shelves. Importers and distributors worked tirelessly to manage logistics, often prioritizing high-demand items like gummy fish, sour foam mushrooms, and licorice bites. Despite these challenges, fans remained loyal, proving Swedish candy was more than just a passing trend.

Why Swedish Candy Stands Out

Unlike many mass-produced candies, Swedish candy emphasizes quality. Most Swedish confectionery is crafted using high-quality ingredients, with attention to flavor balance and texture. For instance, the iconic Swedish Fish are renowned for their perfect chewiness and subtle sweetness, while salty licorice offers a bold, distinctive taste that adventurous eaters love.

Moreover, Sweden's strong food regulations ensure that these treats contain fewer artificial additives and more natural flavors, making them a better choice for conscious consumers.

More Than Just a Trend

The continued success of Swedish candy lies in its ability to create loyal fans. Once people try it, they keep coming back—not just because it’s trendy, but because it’s genuinely delicious. Whether it’s the nostalgic charm of lösgodis (pick-and-mix candy culture in Sweden) or the unforgettable burst of flavor, Swedish candy has proven its staying power.

As global interest grows, Swedish candy is cementing its place as a staple in the confectionery world. So, if you haven’t yet explored this Nordic treat, now is the perfect time to dive in and discover why everyone is raving about it.

Find Your Favourite Swedish Candy right here at Perth Pick N Mix
Explore our curated collection of authentic Swedish candy and taste the difference for yourself. From chewy sour gummies to rich, flavourful liquorice, we bring the best of Sweden to your doorstep.

Introduction

Sweden has earned its reputation as a candy-loving nation, and for good reason. From its vibrant Saturday candy tradition (Lördagsgodis) to the rich variety of flavours and textures, Swedish confectionery has a special place in the hearts of locals and candy enthusiasts worldwide. Here’s a countdown of the top ten Swedish candies rated by Swedes themselves and what makes them so exceptional.

1. BUBS GODIS Sour Skulls

Why It’s Loved: Iconic and tangy, these skull-shaped gummies have a perfect balance of sour and sweet that’s hard to beat.
What Sets It Apart: Vegan-friendly and made with high-quality ingredients, they’re a guilt-free treat with an unbeatable flavour punch.

2. Daim Bar

Why It’s Loved: Crunchy almond caramel encased in creamy milk chocolate—a texture and flavour match made in heaven.
What Sets It Apart: Its irresistible crunch and buttery sweetness make it a favourite in Sweden and beyond.

3. Plopp Chocolate Bars

Why It’s Loved: A nostalgic classic filled with creamy caramel inside smooth milk chocolate.
What Sets It Apart: The name might be quirky, but its rich, gooey caramel filling makes it unforgettable.

4. Malaco Swedish Fish

Why It’s Loved: Soft, chewy, and fruity, these fish-shaped gummies are a sweet staple in Swedish candy bowls.
What Sets It Apart: Their unique shape and juicy flavour make them instantly recognizable and beloved worldwide.

5. Marabou Milk Chocolate

Why It’s Loved: Creamy, melt-in-your-mouth milk chocolate made with Swedish craftsmanship.
What Sets It Apart: Marabou is synonymous with indulgence, and its smooth texture and balanced sweetness are second to none.

6. Saltlakrits (Salted Liquorice)

Why It’s Loved: A bold, savoury-sweet liquorice flavour with a salty kick that Swedes adore.
What Sets It Apart: Its intense flavour isn’t for everyone, but for liquorice lovers, it’s a taste of heaven.

7. Polly Chocolate-Covered Marshmallows

Why It’s Loved: Light, fluffy marshmallows coated in chocolate—perfect for snacking.
What Sets It Apart: The variety of flavours in each bag keeps your taste buds guessing and satisfied.

8. Kexchoklad (Chocolate Wafers)

Why It’s Loved: Crispy wafer layers covered in milk chocolate, a perfect blend of crunch and creaminess.
What Sets It Apart: It’s a grab-and-go favourite, whether for a quick snack or a hiking companion.

9. Ahlgrens Bilar (Swedish Cars)

Why It’s Loved: Sweden’s best-selling candy, these car-shaped marshmallow candies are a chewy delight.
What Sets It Apart: Their subtle fruity flavours and whimsical design make them a hit with all ages.

10. Läkerol Pastilles

Why It’s Loved: Small, flavourful liquorice pastilles that are both a candy and a refreshing breath mint.
What Sets It Apart: Its iconic tin packaging and variety of flavours make it a staple in Swedish purses and pockets.

What Makes Swedish Candy Special?

• Quality Ingredients: Swedish candies prioritize natural flavours and minimal additives.
• Tradition: Candy is deeply woven into Swedish culture, making it more than just a treat—it’s an experience.
• Diverse Flavours: From the boldness of salted liquorice to the richness of chocolate, there’s something for everyone.
• Playful Designs: The shapes and themes of Swedish candy add a layer of fun to every bite.

If you’re ready to dive into the world of Swedish candy, now’s your chance to taste these top-rated treats for yourself. Check out Perth Pick N Mix for a wide selection of Sweden’s most popular confections. Experience what sets them apart and discover why Swedes hold these candies so close to their hearts!

Introduction

The Science Behind the Crunch

Freeze-drying is a unique process that removes moisture from candy while preserving its structure and flavour. This transformation gives candies a satisfying crunch and intensifies their taste. Classic sweets like Skittles, marshmallows, and taffy become airy and crisp, creating a whole new snacking experience.

Social media played a huge role in the rise of freeze-dried candy. Viral videos of candy puffing up, crunching down, and exploding with flavour captured millions of views, turning this once-niche product into a global sensation. People were instantly drawn to the novelty and excitement freeze-dried candy offers.

A Worldwide Phenomenon

What started as a curiosity quickly became a global trend. Freeze-dried candy has gained popularity in countries like the United States, Australia, Canada, and parts of Europe. Its appeal spans all ages—from kids fascinated by the texture to adults rediscovering their favourite childhood candies in a new form.

Challenges in Meeting the Demand

As demand skyrocketed, the freeze-dried candy industry faced its own challenges. Production is time-intensive, requiring specialized equipment and skilled techniques. The high demand often led to supply shortages, leaving fans eagerly awaiting restocks.

Shipping also presented hurdles. Freeze-dried candy is fragile and needs careful handling to ensure it arrives intact. Despite these challenges, its popularity continues to soar, with more businesses adopting the freeze-dried trend to keep up with the craze.

Why Freeze-Dried Candy Is Here to Stay

While it may have started as a viral sensation, freeze-dried candy has proven it’s not a passing fad. Its appeal lies in its high-quality transformation of classic candies. The intense flavours, unique textures, and sheer fun of trying something different keep people coming back for more.

Additionally, freeze-dried candy offers versatility. It’s perfect for snacking, gifting, and even topping desserts. With an endless array of candy options to freeze-dry, there’s always something new to try, keeping the excitement alive.

Discover the Magic of Freeze-Dried Candy

If you haven’t tried freeze-dried candy yet, you’re in for a treat. It’s not just candy—it’s an experience. Whether you’re a fan of tangy gummies, rich chocolate, or fluffy marshmallows, freeze-drying elevates every bite.

Explore Our Freeze-Dried Candy Collection
At Perth Pick N Mix, we specialize in bringing you the best freeze-dried candy. From classic favourites to exciting new flavours, our collection is packed with crunchy, flavour-packed goodness. Dive into the craze today and see why freeze-dried candy is the ultimate treat!

1. Unique Texture

   • The crunchy, airy texture is unlike anything else. It’s a sensory delight that makes even familiar candies feel exciting and new.

2. Enhanced Flavours

   • Freeze-drying amplifies the flavours of candy, making them bolder and more intense. Every bite is a burst of deliciousness.

3. Nostalgia with a Twist

   • Classics like Skittles, gummy bears, and marshmallows are transformed into something fresh and fun, bringing new life to old favourites.

4. Snackability

   • Freeze-dried candy is lightweight, mess-free, and perfect for on-the-go snacking. It’s also less sticky, making it a cleaner treat option.

5. Versatility

   • Beyond snacking, freeze-dried candy can be used as a topping for desserts, mixed into baked goods, or even as a unique gift idea.

6. Visual Appeal

   • The puffed-up, colourful look of freeze-dried candy is undeniably fun, making it an Instagram-worthy treat that candy lovers can’t resist sharing.

The Freeze-Dried Candy Craze: More Than a Trend

What started as a niche confectionery experiment has quickly become a global phenomenon. TikTok and Instagram are flooded with videos of people trying freeze-dried candy for the first time, marvelling at the texture and flavour. This viral buzz has fuelled demand, with fans eager to experience the magic for themselves.

At Perth Pick N Mix, we’ve embraced the freeze-dried candy craze with a variety of delicious options, from our Sour Balls (freeze-dried Sour Skittles) to Poppin’ Candy (freeze-dried Nerds Gummy Clusters). Each product is crafted to perfection, offering the ultimate crunch and flavour explosion.

Ready to Try Freeze-Dried Candy?

Whether you’re a curious first-timer or a seasoned fan, freeze-dried candy promises a taste experience unlike any other. Visit Perth Pick N Mix to explore our range of freeze-dried treats and see why everyone is talking about this sweet sensation.

Crunchy. Flavourful. Fun. Discover the magic of freeze-dried candy

Introduction 

In the ever-evolving world of viral food trends, a new contender has entered the spotlight—wax candy! This nostalgic yet innovative treat is making waves on social media, with TikTok and Instagram flooded with videos of people trying, reviewing, and raving about this unique confection. But what exactly is wax candy, and why has it suddenly become the next big thing? Let’s dive in!

What is Wax Candy?

Wax candy is a fun and interactive treat where the outer shell is made of edible or chewable wax, enclosing a sweet, liquid center. Some popular variations include wax bottles filled with flavoured syrup and wax lips that provide both a novelty and a delicious experience. While wax candy has been around for decades, its recent resurgence is thanks to its satisfying texture and the ASMR-worthy experience of biting into it.

Why is Wax Candy Going Viral?

Social media has played a massive role in bringing wax candy back into the limelight. Here’s why:

1. Unique Eating Experience – The combination of a waxy bite and a juicy, flavourful centre creates a multisensory delight that is both fun to eat and visually appealing.

2. ASMR Appeal – Many TikTok and YouTube creators love the crisp bite and the liquid burst, making it a perfect treat for ASMR videos.

3. Nostalgia Factor – People love revisiting childhood favourites, and wax candy brings back memories of old-school sweets with a modern twist.

4. Trend Power – Influencers showcasing their reactions and unique ways to enjoy wax candy have fueled its popularity, making it a must-try for adventurous snack lovers.

How to Get Your Hands on Wax Candy

With its growing demand, wax candy is now popping up in specialty candy shops and online retailers. At Perth Pick N Mix, we’re always on the lookout for the next big candy trend, and wax candy is no exception! Stay tuned to our store for exciting new additions.

Will Wax Candy Be the Next Freeze-Dried Candy?

Like freeze-dried candy, which took the world by storm with its crunchy texture and intensified flavours, wax candy is proving to be another social media sensation. The interactive and fun nature of this treat ensures it’s not just a fad but a trend that’s here to stay!

Final Thoughts

Wax candy is more than just a sweet—it’s an experience. Whether you're a long-time fan or trying it for the first time, one thing is clear: this viral trend is only getting bigger. Keep an eye out for the latest candy crazes by following Perth Pick N Mix and be the first to get your hands on the newest, most exciting treats!